Madmouse Toys is an innovative toy company based in Hong Kong with a gifted R&D department and huge marketing aspirations.
Madmouse Toys hired Levelhed Creative to manage the design and copywriting of their digital marketing. Levelhed launched the Madmouse Instagram page with entertaining teaser and toy debut posts to attract end-consumers using targeted hashtag keywords.
The Levelhed design and copywriting departments worked together to craft several email campaigns using Mailchimp and managed the entire launch process for Madmouse.
We took an organic approach without spending any ad dollars, but still the follower count on the Madmouse social portals increased over 200% during the first month of social media outreach, and our Mailchimp email campaign received a 43% open rate, drastically beating the standard of 18%.